{"product_id":"sleeping-beauties","title":"Sleeping Beauties","description":"\u003cp\u003eWhy Good Ideas Go Dormant and How They Wake Up\u003cbr\u003eBy David Byrne\u003c\/p\u003e\n\u003cp\u003eIt’s comforting to believe that great ideas are always recognized and rewarded on merit alone, yet history tells a different story. Many of the discoveries, inventions, and artistic achievements we now celebrate, from continental drift and dark matter to the works of Bach, Vermeer, and Melville, were initially ignored, dismissed, or forgotten. In \u003cem\u003eSleeping Beauties\u003c\/em\u003e, David Byrne explores why groundbreaking ideas so often fall dormant, revealing how resistance from established interests, a lack of supporters, or unfavorable social and economic conditions can keep innovation buried for years or even centuries.\u003c\/p\u003e\n\u003cp\u003eMore importantly, Byrne examines how these forgotten ideas come back to life. Time and again, revival occurs when outsiders challenge conventional thinking, bridge disciplines, or see connections others miss. \u003cem\u003eSleeping Beauties\u003c\/em\u003e is both a cautionary tale about overlooking transformative ideas and an optimistic guide to recognizing them. By tracing the cycles of suppression and rediscovery, Byrne offers valuable insight into fostering creativity, embracing change, and remaining open to the breakthroughs that could shape our future.\u003c\/p\u003e\n\u003cp\u003e2026; hardcover; 6.44\" x 9.25\"; 400 pages; ISBN: 9780593655276.\u003c\/p\u003e","brand":"New Museum Store","offers":[{"title":"Default Title","offer_id":48021250932897,"sku":null,"price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0498\/4596\/0865\/files\/sleepingbeauties.webp?v=1791309449","url":"https:\/\/www.newmuseumstore.org\/products\/sleeping-beauties","provider":"New Museum Store","version":"1.0","type":"link"}